Social Media Channel Analytics Dashboard (Excel Template)
Measure online marketing goals, business objectives and leads captured from each of your social media channels. Use dynamic calculations to visualize:
- IMPRESSIONS & REACH
Watch your brand awareness growth in the social channel by looking at the total of new subscribers and reach with impressions categorized by network.
- CONTENT ENGAGEMENT
By looking at the % of interactions (shares, retweets, likes, etc.) by the # of impression, track how well you content is engaging your followers.
- REFERRALS BY NETWORK
Use bitly links to see deeper insights on 2nd and 3rd generation traffic. Track lead conversions and attribute an ROI to the social channel.
- DYNAMIC CALCULATIONS
Enter your data from multiple social tools or networks and automatically have it populate into chart visualizations.